About the Project

Plank Road Plate + Pour pays homage to the original Green Bay to Fond du Lac pathway established in the mid-1800s. Initially a wooden plank road, this historic route evolved into a railway and is now known as the Fox River Trail. Formerly known as Plank Road Pub & Grill, the establishment underwent a rebranding with the help of Jones Sign. Jones crafted a unique sign that seamlessly blends history with modern design elements. The sign features a digitally printed wood
grain graphic with a durable UV coating for longevity. The illuminated sign structure includes multi-color LEDs that add a vibrant touch, reflecting onto the upper cabinet for added visibility.

By utilizing an existing pole, the signage project achieved efficiency without compromising on impact. Positioned strategically along Highway 41, this impressive sign not only honors local history but also attracts attention and drives traffic to this beloved establishment.

  • Project Type
    Sign Conversion
  • Services
    Retail + Restaurant
  • Location
    De Pere, Wisconsin

Project Elements

Services Rendered


The Challenge


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